The president of Tianmei Studio attended the forum in Hong Kong and talked positively about "Honor of Kings"

2025-02-06 03:47:11|Myriagame |source：minecraft skins

On June 11, to celebrate the 20th anniversary of Hong Kong's return to the future, the Hong Kong Convention and Exhibition Center held the "'Building Dreams for the Future' Youth Entrepreneurship Forum and Science and Technology Innovation Exhibition".Yao Xiaoguang, vice president of Tencent and president of Tencent Interactive Entertainment Tianmei Studio Group, was also invited to attend as an important guest and gave a keynote speech entitled "Beyond the Boundaries of Cognition - Tencent 's Phenomenon Game Entrepreneurship Road".

"Honor of Kings" is a product of Tencent Interactive Entertainment Tianmei Studio Group led by Yao Xiaoguang.After this game received huge social attention, Yao Xiaoguang has always been very low-key to the outside world. This forum is his first official voice to the outside world on "Honor of Kings".In his speech, Yao Xiaoguang disclosed some stories in the R&D process and encouraged young people to "continuously transcend the boundaries of cognition, not be prisoners of their own cognitive frameworks, and be brave enough to explore the unknown and impossible."

The Cultural, Industrial and Social Value of "Honor of Kings"

Today's "Honor of Kings" has more than 200 million registered users, becoming the most successful game in Tencent's gaming history.

Speaking of the huge influence of "Honor of Kings", Yao Xiaoguang said that this is a miracle created by a group of young people.As a social phenomenon game, it can no longer be understood by using the concept of "game" alone, and it has become a new way of socializing.

More importantly, the success of "Honor of Kings" is also changing the e-sports industry.Under the guidance of "Honor of Kings", this young industry began to break through the boundaries of the PC era and entered the era of mobile and nationalism.

The development of e-sports has also made Yao Xiaoguang discover another meaning of the game.At an e-sports event organized by Tencent, Yao Xiaoguang noticed an e-sports player. His competition was in poor condition and his teamwork was not good. Seeing that the game was about to lose, the player's father suddenly stood up and put it on.He started to direct his son to fight in sign language.

Yao Xiaoguang later learned that this player was a deaf and mute. He lost his hearing since he was a child, had no friends, had bad relationships with his father, and had a tendency to be autistic.But he is particularly good at playing games and finds himself through games.His father didn't understand him at first, but when he saw his son's changes, he finally let go and began to secretly learn the rules of the game, which eventually helped his son win the championship.

This story made Yao Xiaoguang very moved. E-sports has given more and more young people the opportunity to realize their self-worth and improved their lives.This is another deep social value of games and e-sports in addition to cultural and industrial values.

"Honor of Kings" Revealed the secret of the development process

What kind of charm does "Honor of Kings" have that can attract so many users?Yao Xiaoguang believes that the key is that it solves the three most criticized problems in mobile games in the past, namely, lack of fairness in competition, repeated game experience and too slow game pace.

"If a game is fun, it must make players happy. Where does the fun come from? It means allowing players to see their growth and feedback after they have made their efforts." But Yao Xiaoguang found that the situation in many competitive mobile games is thatOnly money can become stronger, and free players will never defeat paid players.

"We think this is an unfair game." Yao Xiaoguang said that "Honor of Kings" decided to challenge the common practices in this industry, and it wanted to make fair competition possible so that players can have fun in the game without spending money.So in "Honor of Kings", every hero's abilities are fixed, and the key to winning lies in the technology and team cooperation, which is something that players can obtain through hard work.

As for the repetition of the game experience, Yao Xiaoguang used "Glory of Kings" and chess and cards to simulate it.Similar to the "3 missing 1" in mahjong, "Honor of Kings" is "4 missing 1" because 5 people can play in teams.But the combination of "Honor of Kings" is richer, because you don't know what heroes your 4 teammates and 5 opponents will choose, and everyone's strategies and playing styles are also full of variables, much like in real life, all the highestPeople at the level must rely on their proficiency in operation, but on their awareness and strategy, which is very similar to a chess game~ so it is almost impossible to experience repetition in the game.

Finally, the game pace is too slow.In the past, it often took 45 minutes to 1 hour to play a game, but "Honor of Kings" innovated the game's design, making it only take about 15 minutes for a game, greatly speeding up the pace of the game and adapting to modern people.Characteristics of fragment time.

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