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Ubisoft promotes $2.1 million to internet celebrity anchors for "Assassin's Creed: Shadow"

2025-04-02 21:10:10|Myriagame |source:minecraft skins

On the 26th of last month, Grummz suspected that Ubisoft spent money to bribe the anchor Hasan Piker who supported "terrorism" to promote the game "Assassin's Creed: Shadow". Musk then joined the public opinion war and criticized Hasan Piker for promoting a "trash game" for money.There are reports now that Ubisoft invested $2.1 million in internet celebrity anchors to ensure the safe implementation of "Assassin's Creed: Shadow", which is suspected to confirm Grumzz's suspicion.

为了《刺客信条:影》 育碧宣发210万美元给网红主播

According to a report released by Nick Lombardi, founder of SteamForge on LinkedIn, Ubisoft distributed about 1,000 copies of the "Assassin's Creed" game (excluding review authors), including 689 Twitch anchors, 178 YouTube anchors, and 105 TikTok anchors, totaling 972 people.

Nick Lombardi noted in the report: "More specifically, Hasan rarely broadcasts game content, and he is almost sponsored when he broadcasts. Hasan's live Assassin's Creed is only half the number of viewers he usually broadcasts, which shows that his core audience lacks interest.

I also saw Ubisoft sponsoring Tyler1, which seems to be random.He broadcasts the game for 2 hours and then returns to League of Legends immediately.”

为了《刺客信条:影》 育碧宣发210万美元给网红主播