Gearbox CEO invites players to experience Tina for free. She is questioned about being sarcastic.

2025-06-02 21:50:15|Myriagame |source：minecraft skins

Gearbox CEO Randy Pitchford once again reinforces controversial remarks about Borderlands 4 pricing—he invites "price-sensitive" players to "free" "Little Tina's Fantasy Land" from the Epic game store.

The background of this latest remark is that Gearbox CEO Randy Pitchford made headlines after responding to X (formerly Twitter) users that "real players" would find ways to buy the game (even at a price of $80).He then tried to defend the remarks, while insisting that pricing was “not his own decision.”

In its latest social media post, Pitchford emphasizes the word “Free” (FREE) four times in all capital letters:

"To loyal players who may be price sensitive: This week the Epic game store will receive a great and super fun game "The Fantasy Land of Little Tina". Please click here to receive a free gift, free, free."

The above-mentioned "loyal players" also responded quickly to the remarks.

One player said: "You can't be unapologetic for your disconnected statements. We're all struggling in life, Randy." Another player wrote: "Brother, can you shut up. The game shouldn't be for $80 at all, especially if it's the same as Borderlands 3 or that junk movie."

Pitchford insisted: "I'm afraid the industry is moving in this direction, and we have to accept reality. The pricing of Borderlands 4 will be announced by the publisher soon. As a developer who is trying his best for this game, I just want as many people as possible to play it."

When some players asked, "So Randy, do you think it is a good strategy to use the words "price sensitive" to allude consumers? What's wrong with you?" He responded, "Implication? There are obviously many people who want to play excellent games and have game computers that may not be able to buy new 3A games for the time being, and this week there is a free gift for the best shooting treasure hunting game in the past five years..."

Another player retorted: "As the CEO of the company, use the statement of ‘price sensitivity’ (in response to the criticism of the $80 price of Borderlands 4) - You should know that many players can't afford rent and food, and it's ridiculous to say this from your mouth."

Just a week before the controversy of "loyal player" broke out, Picchuford also called on players to "experience the game first and understand the development team's choices", and then judge the HUD interface modifications such as Gearbox's removal of mini maps.

According to reports two weeks ago, Borderlands 4 will be released on sale until September 12 earlier than expected.Developer Gearbox recently announced more details of this latest shooting treasure hunter game at a new PlayStation launch conference, including new secret hunters, new weapons, new traversal mechanics, new planets and other content, trying to ignite player enthusiasm.Creative Director Graeme Timins called it "the best Borderlands we have ever seen."

• 

  "The Witcher 3" once thought

• 

  Nintendo urgent reminder: Do

• 

  "Perfect Sound Wave" develop

• 

  "The Witcher 4" will be disp

• 

  "Fantasy Life i" global sale

• 

  IO Interactive officially an