Strong wonders "Pokémon GO" Sony will vigorously enter mobile games

2025-01-27 08:38:09|Myriagame |source：minecraft skins

In an interview with the Financial Times at the Berlin International Electronic Consumer Exhibition, Sony CEO Kazhirai said, "We will actively enter the field of mobile games, and the business scope will be expanded from the game machine business to the mobile game business." Pokemon Go》 I truly changed the game industry, I am interested in changing people's exercise ways. "

Sony CEO Hirai

Hirai said that augmented reality is a "excellent innovative concept that will benefit the entire video game industry", and he hopes to add augmented reality in Sony's games.

Although Nintendo was successful, the two Japanese game giants moved slowly in entering mobile games.

Stevebailey, a market research company IHSMARKIT game analyst, said, "Sony and Nintendo have their own platforms and hope to maintain their control of the platform and use their platformsQuite great changes, the threat from mobile games is very great, they can no longer be gone. "

Nintendo released the first mobile application MIITOMO in March this year.Sony has tried several times to transplant the PlayStation game to the handheld and Xperia smartphone, but none of them succeeded.

IHS Markit mobile analyst, Jack Ket, said, "In the past 5 or 6 years, they have been interested in mobile games, but their ways are wrong. Their strategy is to sell more mobile phones or game consoles, not to make money through games."

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