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The picture is so bad "Pokemon GO" why is it so hot?

2025-01-27 10:23:46|Myriagame |source：minecraft skins

"The reason for my game is that many of my friends in the United States are crazy." John Noris said, "They are very rational adults, but obviously they are fascinated by" Pokemon GO ""Upside down"

Norris is the chief content officer of ROKETMILL, a data institution in Brighton, England.This newly emerging augmented real -life mobile game swept the world like storms.At present, this game has only achieved millions of counts in less than a week in the United States.On this app, players can track and "catch" Pokémon around them.

According to the BBC report, although "Pokemon GO" is not yet officially launched in the UK, players like Norris who are eager to try have installed this APP through technical means.Although the popularity of this game is not controversial -for example, some people worry that when users use their iOS devices to log in to Google account, the application can contact a large number of user information through the search history of mail and Google Maps.

Where is the fun of "Pokemon GO"? Is there a trace of its success?

The first element of explosive game: The difficulty of getting started

The psychologist Andrew PRZYBYLSKI, a psychologist at the University of Oxford University, is committed to studying the reason why the game becomes explosive, including whether the difficulty factor setting is reasonable and how to promote the social interaction between players and others.In his opinion, an important factor is: the "threshold" of happy time.

One of the key features of "Pokemon GO" is that its application depends on the technologies that many people already have -people have long been familiar with their smartphones and GPS positioning systems.In contrast, a similar geographical treasure game is similar to "Pokemon GO" not only requires high -profile GPS knowledge (sometimes a series of physical equipment), but also a familiar geographical treasure community.

The history of great success in the history -from greedy snakes, to angry birds, and many original games of Nintendo -combine relatively novel but easy -to -use technology, which is easy to accept users."People have learned how to use their own mobile phones -just like they know how to use their limbs to play Nintendo tennis." Nonoris explained, "This part of the early work has been completed, so you can easily immerse them."

Nostalgic card: old wine still needs to be installed in a new bottle

Another factor lies in nostalgia.Although Norris has never played other games of Nathem, many fans of "Pokémon GO" found their memories of 1996 in this game -when the Pokémon series had just came out.In fact, even if it is just that people's talk about "Pokemon GO" has begun to increase, it is enough to arouse the nostalgia of old fans.

But from the perspective of Purbisky, if a game is one of its own selling points, then this new product is best novel and interestThe only way for entertainment is to make players feel confident, give players a sense of exploration, and connect players with others in social ways."" "

Norris further pointed out that shopping on the streets of Brighton with "Pokemon GO" will also bring unexpected gains."All Pokémon Station (where players collect the items in the game) are related to different streets of Brighton. In fact, this has made me see many streets that have never been seen." He said, "People at night are willing to be willing to be willing toWandering around, looking for Jeni tortoise and meow -even when waiting for his wife to produce, grab a Pokémon.This makes the game the most important successful factor: very friendly to social media. "

Key of explosive models: adapt to social networking sites

In 2013, British writer and TV man Charlie Brooker listed Twitter as a 25 -big computer game that changed the world.Why is Twitter a game? In Brook's view, Twitter has a painting interface and a score -based competitive system (such as the number of followers).With the emergence of "Pokemon GO", this view of Brook has become more logical.Regardless of whether the producer is intentional, this game is very suitable for sharing their collection experience on social networking sites such as Reddit, Snapchat, and Imgur.

Psychologists have also begun to understand why the use of social media is so pleasant -the important ring of which is: to have the opportunity to craft and try a person's self -awareness.People do this offline, but online, we can gain more possibilities and different potential returns, such as making new friends or adding interaction.Interestingly, many "Pokemon GO" players have appeared on the Internet that they hit a piece of paragraphs when collecting Pokémon -this game also promoted social media online and offline social networks, which is rare.The success of "Pokemon GO" also confirms Mark Zuckerberg's assertion: social media should allow "friction -free sharing" -n a spontaneous behavior, the needs and desires of users in the middle.

Of course, it is unknown whether "Pokemon GO" will make players addicted.But as a phenomenal product that became popular overnight, this explosion must reach the basic desires in many people's hearts.Therefore, "Pokemon GO" may once again reveal the mystery of inspiring people.Whether you play video games, this is a question worth thinking about.

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