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Behind the explosion of online female anchors: Crooked Gate, Multi -Live Live Meat to make people, etc.

2025-01-27 11:15:08|Myriagame |source：minecraft skins

When people complain that various anchors make various unlimited measures in order to attract attention, they also focus on "employment groups" with their attention to tens of millions of people.According to data from the Ministry of Culture, there are about 200 domestic networking companies, and this number still maintains a high growth rate.

The huge number of platforms has cultivated a large -scale anchor group that rely on this, and only a small part of it can obtain the recommendation and have fans with online red anchors, and has more decent income.In order to "take the lead", many anchors have continuously touched the bottom line, seeking and obtaining revenue from maintenance.

Low threshold anchor

There are more and more incidents that break through the bottom line, and they are getting more and more bottomless abyss.From the live broadcast "exposed meat" to the live "making people", to the current live broadcast, etc., the content is becoming increasingly unbearable.The common characteristics of these anchors are to use the bottom line to fight out to make more attention.I even hope to become famous overnight, and I have nothing to worry about.In the final analysis, it is vanity.

The live broadcast of "exposed meat", "making people", and "drug use", these things that look incomprehensible in ordinary people appear on the live broadcast platform so.The key to such a low -quality anchor is that the threshold of the live broadcast platform is extremely low.In order to occupy the market and get more benefits, many live broadcast platforms have not strictly reviewed the identity of the anchor.Looking at several live APPs I tried, as long as you use your mobile phone, you can start the live broadcast directly.There is no other review process. At most, there will be long rules before the first live broadcast, which must be complied with several rules, but most people will not see it.

Such a low threshold has increased the number of anchors in geometry, or tens of millions.The rise in the number of people has led to a sharp increase in competitive pressure.If you want to attract attention, it is obviously that the conventional means are obviously not good.Therefore, there are more and more crooked doors.To a certain extent, the emergence of low -quality anchors, the live broadcast platform has increased its audit efforts.

Platform sharing proportions can only eat leftover vegetables

Don't look at the red anchors tens of thousands or hundreds of thousands of income per month, but most anchors are in a state of not making money and suffer on the survival line.The author feels that the anchor is actually very similar to the online writer. Although there are a lot of great gods, and there are more than 100 million annual income, most of them are still struggling on the food and clothing line.The predicament of the anchor, in addition to the large competition, is also one of the main reasons for the high proportion of the live broadcast platform.

Among the many live broadcast platforms, the most conscience is the live broadcast of peppercorns, which uses the platform to form a model, 10 pepper pepper beans = 1 yuan for RMB, and the minimum amount of withdrawal is 200 pepper pepper beans.lowest.The two live broadcast platforms of YY and 9158 have the existence of guilds, and the division ratio of platforms, associations and anchors is roughly 60%, 10%, and 30%.

Huya gifts are divided into live broadcasts and "anchor guardians".The gift monthly end, the threshold is only 10 yuan, first five or five were opened with the platform during the settlement room.However, Huya also has a wonderful channel division, and the remaining 50%of the remaining anchors and OW points are torn by the specific proportion.The guardian gifts are divided into fixed, tiger teeth 60%, OW8%, anchor 32%.Yingke adopts a double -screening method. The platform is divided into 68%, and the anchor can only get 32%.

Such a high division ratio has already exceeded the normal range. You know, even if the taxi of the taxi is not so high, it is only about 20%.Even because the industry is different, the higher division ratio still makes the anchor "hurt".The division proportion is so wayward, who gives the live broadcast platform like this?

The anchor's trip is no longer a "godci good opportunity"

In the live broadcast industry in just two or three years, it quickly completed the transition from the blue ocean to the Red Sea.It is true that at the beginning of the rise of the live broadcast, many miracles were successfully created, allowing many unknown people to become famous overnight with the help of live broadcast platforms, and changed their life trajectory.However, while interpreting life and bringing joy, the live broadcast also brings great negative problems, and must be strictly managed and controlled.

At present, the anchor industry is no longer a "good opportunity".Regardless of the increasing pressure of competition or the vampire of the live broadcast platform, it is difficult for the anchors to bear it.After experiencing a huge difference in reality, should the "anchor dream" awake?

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