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In the first quarter of 2016, mobile game reports in China accounted for 31% of global mobile games

2025-01-27 12:35:11|Myriagame |source：minecraft skins

Today, the engine developer Unity Technologies released the 2016Q1 mobile game trend report. The data shows that the game made by 220,000 unity engines has won 4.2 billion times on 1.7 billion mobile games.This report can truly reflect the trend in the industry.

According to the report of the market research company Newzoo, the global mobile game revenue in 2015 is expected to be 34 billion U.S. dollars. Between 2015Q4 and 2016Q1, mobile games increased by 30%month -on -month.Unity said that China accounted for 31%of the total number of Dual -platform (Unity games), while the United States accounted for only 11%, and Japan accounted for only 2.7%.

In terms of total, Android is still an absolute leader. During the first quarter of 2016, 81%of the total number of Unity games came from the Android platform, only 17%of the three versions of Android 4.4 and 5.0/5.1 occupied all Android games volume.73%.

The new system coverage of iOS users is significantly high. The amount of 72%is from the iOS 9.0 or above. The amount of 90%from the IOS 8.0 or above operating system.In the first quarter, the number of Unity games exceeded the total of the top five regions in China.A share of about 65%.In terms of iOS, China, the United States and Japan account for more than 60%, and the top ten accounts for 77%of iOS's global volume.

The geographical distribution of the Android platform is more diversified. The top three China, the United States and Brazil account for only 45%of the total. Due to the share advantages of the Android market, most of the amount in almost all regions comes from Android equipment.

Among the top ten areas, Brazil and South Korea's Android account for the highest total share, which is about 92%. However, iOS in some regions is also very popular. For example, 53%of Japan's game volume comes from the iOS platform, which is the top ten, which is the top ten.Among the regions with the highest share share in the name.

From a global perspective, the two most popular mobile device manufacturers are Apple and Samsung, and the two accumulate 45%of the total global total game volume.

However, the fragmentation of the Android platform is still obvious. Most of the operating operating systems are between 2.3.3 and 6.0. The three most popular versions are 4.4, 5.0 and 5.1, respectively, accounting for about 73%of the total Android game.As before, the latest version of Android (6.0) is very low, accounting for only a total of less than 1.6%of the global Android, and Unity said that the fragmentation of Android has not weakened at all, but it is even more serious.For example, the world's most popular Android device Samsung Galaxy Grand Prime only accounts for 1.7%of all Android devices.

In the global market, Samsung accounts for 33.2%of Android's total equipment, Xiaomi ranks second in its share of 6.9%, Huawei occupies 6%, and the top ten manufacturers account for 68.8%of the global Android games.

Among Apple's mobile devices, iPhone 6 and iPhone 5s are still the most popular models. The two account for 28%of the iOS platform Unity game installation.5 (6.5%) and iPhone 4s (5.1%).

IPAD accounts for 33%of the total IOS. It is worth noting that the amount of iPad occupies a higher amount than the old version of the iPad, which is significantly different from the trend of the new devices of the iPhone platform.The replacement demand of iPad is low.

Unity stated in the report that the number of mobile games developed by the Unity engine in the first quarter was close to 220,000, and the amount obtained was nearly 4.2 billion times, covering the independent equipment nearly 1.7 billion.On average, this number means that 18.2 million new equipment brings 45.8 million times a day.Compared with the fourth quarter of 2015, mobile games developed by Unity covered 21%of independent devices, accounting for 30%of the total season, and this proportion increased by 10%in 2016Q1.

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