Qianbao Games is renamed Bingqiong Mutual Entertainment Q2 New Product Launch Conference today

2025-01-27 12:43:17|Myriagame |source：minecraft skins

Qianbao Games is renamed Bingqiong Mutual Entertainment Q2 New Product Launch Conference today

At 14:00 pm on April 26, the upgrade and new product launch conference of Bingqiong Mutual Entertainment and the new product launch conference were held in Shanghai.At the same time, Li Fei, editor -in -chief of iQiyi Animation Channel, Li Wenjie, senior business director, and He Ping, issued business director, Zhang Wei, head of 360 East China District, and Qin Chao, director of business director of Tencent East China, also attended the conference.EssenceAt the same time, heavyweight guests such as Super Alliance, Hardyrole Alliance, 18183, Gamelook, Sina and other game channels and media were attended and witnessed the moment when Qianbao Games was renamed Bing Qiong Mutual Entertainment.

Zhang Xiaolei, chairman of the board of directors of Qianwang Control Group, delivered a speech at the press conference

The Qianbao Games, which had a big "Qianbao Game Global Alliance in the first season of the Global Alliance of Qianbao Games", won the "2015 Top Ten New China Emerging Game Enterprises" at the end of 2015 at the end of 2015 at the end of 2015.Honor.Thanks to the upcoming New Third Board, Qianbao Games has completed business split in the spring this spring, and is renamed "Ice Dome Mutual Entertainment".Judging from the current situation of the game circle, Ice Dome Mutual Entertainment held this conference, which is the deep strategic upgrade of the brand upgrade.

With the outbreak of the concept of VR games, major game companies have begun to launch.Referring to mobile games in 2012-2015, the emergence of the new game field has made the unprecedented enthusiasm of the gaming industry with a keen sense of smell, and major manufacturers are scrambling to prepare for the new continent.At the same time, the concept of the interaction of film games has continued to deepen, the IP heat has not yet faded, and the concept of independent game concepts has begun to have its own new reincarnation.So under the impact of many new concepts in 2016, after the name is renamed, how will I continue to accurately find positioning in the changing game circle, how to coherent their strategic layout and make breakthroughs?

Bingqiong Interactive COO Wang Qiang described the brand upgrade of Bingqiong Mutual Entertainment at the press conference

At the press conference, Ice Dome Interactive Entertainment COO said that Ice Dome Interactive Entertainment will continue to make efforts on film and television, game distribution, investment incubation side, and is committed to creating the model of film games interactive and industrial incubation as the entire development strategy of Bingqiong Entertainment.The engine, and Ice Dome Interactive Entertainment will issue two mobile games: the anime campus theme mobile game "Absolute Realm · Extreme Battle" and the national IP horizontal version of the mobile game "Baolian Lantern".

"Absolute Field · Extreme Battle" is an iQiyi solo anime. It is a domestic two -dimensional anime IP created by iQiyi. Since its release on April 15th, 60 million clicks have been made.The amount is quite popular.The cooperation between Bingqiong Interactive Entertainment and iQiyi obviously fancy the strength of this product iQiyi and the future IP potential.Subsequent strategy.The animated film IP of "Baolian Lantern" has been tuned from the rise of domestic animation as the proud work of the Shanghai Fine Arts Film Studio.Since its release in 1999, "Bao Lian Lantern" has gained thousands of fans fans, re -screening for dozens of years, which has affected the childhood memory of a generation and is very well -known.Ice Domine Mutual Entertainment looks forward to opening the road to testing and IP mobile games through these two products to improve its own issuance strategy.

Su Wen, Director of Introduction and Operation of Bingqiong Mutual Entertainment, announced the next new game of distribution

At the same time, Bingqiong Interactive Entertainment COO Wang Qiang also focused on sharing the operating data and stories behind the stand -alone mobile game "Greedy Cave" that swept the App Store pay list at the end of March this year.This survival adventure stand -alone game, known for Roguelike gameplay, occupies the top 100 hours on the Apple App Store pay list.It is reported that this mobile game will land on the major Android platforms on April 28. Whether the Android platform can continue the magic of iOS has attracted a lot of attention.In addition, Su Wen, director of Bingqiong Mutual Entertainment Operation, also announced three other new games at the press conference, namely the World War II military -themed tank mobile game "Lightning Raiders", the 3D action mobile game "Witch Knights" and dumbMeng funny horizontal version of the battle mobile game "The Knight of the King".These three mobile games are currently completed and are about to be released in Q2 and Q3.

The brand upgrade and new product launch conference named "surpassing" is the first time after the renovation of Bingqiong Mutual Entertainment. At the same time, it indicates that the deep changes in the internal inside of Bingqiu Mutual Entertainment are about to come.The composition of the business sector under Ice Domine Interactive Entertainment is becoming more and more complete. For Bingqiu Mutual Entertainment, which is about to embrace the New Third Board, it is undoubtedly an opportunity to transform and surpass.

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