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"Black Myth" Yang Qi: Overseas players account for 30%

2025-02-23 22:22:36|Myriagame |source:minecraft skins

At the end of January this year, Yang Qi, co-founder and art director of Game Science, a developer of "Black Myth", was a guest at the West Lake Arts program organized by the China Academy of Fine Arts, and the conversation started from the perspectives of the game's story, design, aesthetics, user experience, etc.When asked about the proportion of overseas players in "Black Myth", Yang Qi revealed that it accounted for about 30%, which exceeded expectations.

《黑神话》杨奇:海外玩家占比30% 已超出预期

Xuan: How many overseas players in "Black Myth: Wukong" account for? How do you view oriental visual expression in digital scenarios?

Yang: The data earlier accounted for about 30%. In fact, this proportion has exceeded our expectations and has been recognized by many overseas players.In fact, they do not have a sense of cultural familiarity and intimacy with this game, and they do not even understand the many spaces, shapes, stories and performance designs in it. Why can they still feel the core of the content that the game wants to convey, and even give high praise?

In fact, being too obsessed with the cultural context of a product may constitute some design misunderstandings.For foreign players, as long as the content displayed in the game is logically self-consistent and consistent with common experience, they can fully perceive it.Familiarity and strangeness are the same standard, in line with the philosophy of meanness. In the digital scenario of standard quality, the oriental sense that they have never seen, imagined, and has impactful power is enough to inspire stronger curiosity.

《黑神话》杨奇:海外玩家占比30% 已超出预期

The entire game of "Black Myth" has six chapters, and the ending animation styles of each chapter are very different.When asked whether this is to control costs or intentionally, Yang Qi said:

"Visual fatigue is inevitable. Players will gradually become familiar with the game's narrative techniques, and may feel tired and lack surprises. Therefore, we want to explain the background settings and causes and consequences outside the game through animation, which requires a kind of maintenanceA coherent and unique narrative style is used to achieve this goal.

In the early stages of game design, the idea will become more divergent.My initial plan was to produce six works with different styles, even including a live-action short film, but the idea of ​​a live-action version may lead to a more prominent overall style inconsistency.Therefore, I finally chose the form of 2D animation, and the production process of the project is also a process of continuous correction and continuous compromise.

The character shapes, color styles and editing rhythms of these six animations are very different. In order to achieve visual unity, we have performed heavy color tuning and uniformly adopted retro tones.Later, the directors asked to release the director's edited version on Bilibili, and spontaneously added many details.”

《黑神话》杨奇:海外玩家占比30% 已超出预期

In addition, the dialogue also mentioned that the "Black Myth" game has no minimap problems.

Xuan: There is no small map design in the game "Black Myth: Wukong". How do you consider this map exploration mode when designing it?

Yang: This is actually a starting point for game environment design, and of course it is also a difficulty in game design. It requires exploration and experience and continuous improvement.

I am from Nanjing. When I was a child, the Zijin Mountain Scenic Area was not yet developed, and the trails were not fully open. It was easy to get lost, but I would go into the mountains and play repeatedly.As I grew older, I could tell how to walk in those places where I didn’t remember the road before.I also had this experience when I went to Huangshan: In order to see the sea of ​​clouds, I went to Huangshan seven times in middle school, and finally I could go back to Guangmingding Hotel without looking at the map.I used to find this process very interesting.However, compared to Yeshan, the game still provides a lot of guidance from perspective.

We have always wanted to try to restore this sense of substitution that "were there when we were a child", especially for a magical game work, which does not break the real experience and abuses wonders. This is a relatively restrained method.In addition to the scene, it also includes the scale of the character: "I seem to have been here, I seem to have seen this person." This subtle experience can make us have some trust in virtual things, which will make us more likely to be outside of experience.Phenomenon infection.The overall art design of black myth is conservative, the performance is not outstanding, and the design process is even a bit frustrating and depressing. However, it seems that many viewers are "blinded" and have "illusions", which is largely the case.The method is working.

This is a very challenging thing, and it may take three to four games to accumulate to find a relatively perfect balance.

《黑神话》杨奇:海外玩家占比30% 已超出预期

Black Wind Mountain

Xuan: What stage do you think Chinese games are currently in development? What do you think of the current entire game market?

Yang: I am not used to evaluating any specific content from a grand perspective, and only talk about some feelings from the player's perspective.Many people should be similar to my work and life state: there are basically no fragments of time in life.I can only spare a few hours occasionally to play a game with great focus, so stand-alone games become a good choice.However, the stand-alone works that I have come into contact with since childhood are mostly based on exotic culture and Western perspectives. For me personally, I have never found a game that is highly consistent with my own themes and genres.I want to make a "Black Myth" to try to please and satisfy those who are in a similar state to me.

In the past decade, China's game industry has developed rapidly and has won many high ground, with excellent products in each field.If the gap in severe stand-alone experience can gradually become richer in the next few years, our game map will be relatively complete, and it is honored to be a piece of this puzzle.

《黑神话》杨奇:海外玩家占比30% 已超出预期

Leiyin Temple

《黑神话》杨奇:海外玩家占比30% 已超出预期

Pagoda dungeon