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It is said that "Marathon" has no marketing plan in the near future and may be retiring

2025-05-28 21:19:38|Myriagame |source：minecraft skins

Bungie's classic IP "Lost Starship: Marathon" can be said to have twists and turns in the development process.Since its announcement in May 2023, the game has been postponed to 2025 due to Bungie's massive layoffs.

传《马拉松》近期根本没有营销计划可能会跳票

By 2024, the situation worsened: Game Director Christopher Barrett was fired for misconduct and was replaced by former Valorant game director Joe Ziegler.In the same year, industry whistleblower Tom Henderson also began to reveal some negative news from the inside, saying that the development status of "Marathon" is worrying.

In April this year, Bungie suddenly announced the release date of the game - September 23, 2025, and showed more real game screens.However, just last week, another scandal broke out: Bungie confirmed that the Marathon game used material from artist Antireal and was not authorized.Bungie admitted his mistake in this, promising to delete the relevant materials, and said that he would "handle" the matter properly, which is generally believed by the outside world to mean that the artist will be given some form of compensation.

Against this turbulent backdrop, rumors about the possibility of another postponement of the Marathon have become rampant.In the latest paid podcast program "Sacred Symbols +", former IGN reporter Colin Moriarty revealed:

"A person familiar with a key overseas marketing program told me that Marathon doesn't have any paid marketing plans at this moment. I don't know if these plans have been affected by what happened recently, or if it was a plan, or something else, but for a game of this level, it's quite rare."

Of course, these news has not been confirmed yet, so it is best to wait for Sony's official follow-up response.But one thing is certain: neither Sony nor Bungie can withstand the failure of another online service game.

Sony has been hit hard by the failure of "Star Story" with a $200 million investment and the cancellation of "The Last Survivor OL", while Bungie is facing multiple rounds of layoffs, and some former developers even publicly criticized senior management issues.If the delay can help the game quality be more stable, it is indeed a supportive option.

"Lost Starship: Marathon" will be available on PC, PS5 and Xbox Series S|X platforms, and will support full-platform cross-platform online.This sci-fi first-person PvP evacuation shooter is not available for full price and is expected to be priced between $40 and $50.

传《马拉松》近期根本没有营销计划可能会跳票