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None of the successful producers of Ubisoft acknowledged: Ubisoft no longer understands players

2024-12-31 23:31:28|Myriagame |source:minecraft skins

In recent years, Ubisoft has become increasingly worse. With the disappointing games such as "Assassin's Creed: Fantasy View", "Star Wars: Deadly" and "Unruly Alliance", the disappointing games have been launched one after another, and Ubisoft's reputation has also severely declined.Even the executor of "Assassin's Creed: Shadow" acknowledged that Ubisoft now does not know the players and does not know how to contact them.

育碧新作没一款成功 制作人承认:育碧已不了解玩家

Recently, during the Q & A session of the XDS24 conference, "Assassin's Creed: Shadow" executed producer Marc-Alexis Côté was asked about Ubisoft's future and development direction.For major changes, he didn't know what the game industry would look like five years later.

"We need to find where the player is, this is a question I have been thinking about in the past two years. Where are the players? What are they playing?"He further acknowledged that Ubisoft really needs to find a way to attract players.And they will find ways after confirming the development of the industry in the next few years.

育碧新作没一款成功 制作人承认:育碧已不了解玩家

He believes that innovation is the driving force of the gaming industry.Whether it is a 3A game or a small independent game, jumping out of the inherent thinking mode will make the game welcomed by fans.If Ubisoft wants to maintain a place in the gaming industry, he must work hard at this point.

Ubisoft hopes that "Assassin's Creed: Shadow" can change their current status quo. However, the current work is very controversial, which may make things more tricky.